Crash Course in Social Media for Authors
We all want a strategy for social media that will maximize the power of the platform without eating up all of our time. Let's outline a plan anyone can implement.
First of all, let's get in the proper mindset.
Social media is a networking tool, not an advertising tool.
Sure, you can hop on Facebook or Twitter and post links to your books, but the majority of people you'll reach aren't book shopping. That turns your efforts into a waste of time.
Secondly, you don't need to be everywhere.
Focus on one network at a time…
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